Economics
safeguarding the dairy industry

Traceability gives animal health and food safety officials the tools to quickly and effectively contain and deal with crisis as well as manage economic challenges.

Prosperity
By following the path of an agricultural product, the route it took, its exact location and the contacts it has had with other products, we have the potential to avoid heavy losses if a large-scale cull of animals is needed or destruction of products becomes necessary.

Protecting Business
An epidemiological crisis can be devastating economically. Costs, production and financial implications associated with the massive slaughter of diseased animals impacts farms, markets, and loss for many industries including terminal sites, the processing sector, distribution networks, tourism, and the restaurant industry. Responsible, reliable programs protect businesses and build consumer confidence.

Global Competitiveness
At the forefront, a traceability system demonstrates source verification of animals and food supply networks and strengthens the reputation of the Canadian dairy sector. World-class regulated agricultural practices and the robust information technology of DairyTrace supports the livelihood of producers and processors when exporting to countries with high import standards.